(Toronto, Ontario) The Insurance Brokers Association of Ontario (IBAO) is pleased to announce two new partnerships in 2017 – Echelon Insurance and the Commonwell Mutual Insurance Group.

“As an association, our goal is to align Ontario brokers with true partners of the broker channel,” said IBAO CEO Colin Simpson. “We welcome Echelon Insurance and The Commonwell Mutual Insurance Group as new partners of the IBAO, and we celebrate their commitment to broker distribution.”

“Brokers are an essential part of Echelon’s business,” said Serge Lavoie, President & CEO of Echelon Insurance. “We’re pleased to demonstrate our support with our sponsorship of IBAO. As the insurance industry evolves, we continue to see the value and expertise brokers bring to both personal and commercial lines customers.”

In Ontario, Echelon underwrites a full suite of Commercial, Personal and Surety products distributed exclusively through the broker channel.

“We’re proud to join the IBAO as a 2017 sponsor,” said Tim Shauf, Commonwell President & CEO. “IBAO brokers take a personalized approach to business – a strategy we admire and strive to replicate. Our goal is to create personal connections with brokers through face-to-face service, training programs that help them gain product, management and specialized knowledge, and community endeavours. We’re honoured to work with brokers to provide the best customer service possible for our clients.”

IBAO’s sponsorship program supports education and advocacy initiatives throughout the year. Insurance company sponsors are frequently called upon to contribute to strategic discussions and industry communications, and have heightened presence at major IBAO events like our Young Brokers Conference and IBAO Convention.

“Our membership views sponsors as leaders in broker distribution and contributors to the health of the industry,” said Simpson. “We look forward to collaborating with them both.”