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Why Brokers Should Get Started in Commercial Lines

MSA research shows that brokers remain dominant in commercial lines, but direct writers have taken over about half of the personal lines business. Now is the ideal time for a broker to build up their commercial production and service and become a trusted advisor to their business clients.

For brokers who want to take that next step into commercial lines, it can be tough to know where to begin. Getting Started in Commercial Lines is intended to be brokers’ entry point into commercial insurance. This four-part webinar series is taught by fan-favourite facilitator, Jo Anne Mitchell, CIP. Each module in this series covers a topic crucial to understanding commercial lines risks and coverages:

  • Module 1 – Risk Management
  • Module 2 – Building Construction Property
  • Module 3 – Property Insurance
  • Module 4 – General Liability

Jo Anne especially recommends the course to newly licensed brokers pursuing positions in commercial lines, as well as any broker working in personal lines looking to transition to the commercial side of the business.

“The knowledge and skills you will gain by attending this webinar series will help you position yourself as the ‘go to’ broker for business insurance needs in the minds of your commercial lines clients,” said Jo Anne.

Jo Anne brings over 30 years of industry experience and more than 25 years as a trainer to the Commercial Lines Series. She is known for her enthusiastic and interactive teaching style.

“I started teaching in a classroom and I always tried to be as engaging as possible,” said Jo Anne. “So, when I began facilitating webinars it was important to me to make the webinars I facilitate as interactive as possible.”

The modules can be taken individually, though brokers will get the most out of them if they are taken sequentially. For each module you complete you will earn two Technical Hours, for a total of eight Technical Hours.


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